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   Michigan State University Extension Offers Marketing Boot Camp Feb. 28, 2018
by Michigan State University Extension
Posted: Friday, January 12, 2018 at 3:48PM EST

Registration 8:30 a.m.

Program 9 a.m. - 3 p.m.

MSU Tollgate Education and Conference Center
Conference Center
28115 Meadowbrook Road
Novi, MI 48377

Registration Cost: 
Pre-Registration (Ends February 14, 2018): $49
Normal and On-Site Registration: $69 

Registration includes lunch, morning and afternoon snack, and handouts.

During this day-long workshop, Dr. Bridget Behe, Michigan State University professor of horticulture, will discuss all aspects of marketing products at your retail garden center. Topics that will be discussed include how to understand your current customer base, customer behaviors while shopping, your pricing strategy, how to design effective displays, and much more. This workshop is ideal for any manager, grower, retailer or any front-line employee. Please bring your businesses’ mission statement and the hardest item you sell (or a photo of it).

To read the rest of the story, please go to: Michigan State University Extension


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