Arnold, Oroweat And Brownberry Fuel The U.S. Olympic Team

HORSHAM, PA The official bread supplier of the U.S. Olympic Team, Arnold,
Oroweat and Brownberry, have teamed up with world renowned ski racer and peak
performance athlete Lindsey Vonn to keep her on top of her game for the
Vancouver Olympic Winter Games. Holding 22 World Cup wins in four disciplines,
Vonn is the the most successful female American skier in World Cup history, and
she is looking forward to the upcoming Olympic Winter Games. With her eye on the
gold, Vonn knows that good nutrition is an important part of staying in shape.

In preparation for the Olympic Winter Games, I made a promise to get in the
best physical shape possible and improve my technical skiing, Vonn said. As
part of that promise, I focused on training and eating nutritiously. Oroweat
100% Whole Wheat Bread is always a part of my diet, but particularly during my
intense preparation. Loaded with healthy whole grains, it gives me the energy I

On behalf of Arnold, Oroweat and Brownberry Breads, were thrilled to be
working with such an accomplished American athlete, said Dan Larson, Director
of Marketing for Bimbo Bakeries USA. Lindsey Vonn embodies health and fitness,
and we hope our breads will help fuel her to victory!

If its your dream to meet a sports legend, this may be your ultimate chance to
go for the glory both in the real world and online. The bakers of Arnold,
Oroweat and Brownberry Breads are giving consumers a chance to experience the
Olympic Winter Games on the web through the virtual Ski and Smile Photo Booth, a
customizable e-card that allows users to upload a photo of themselves and create
a snapshot with Vonn. Available at and, the
application offers three photo choices and five quotes, and can be sent to
friends through e-mail, Facebook and Twitter. The web site also offers an online
sweepstakes for a chance to win a once-in-a-lifetime trip to meet Vonn at a
Colorado ski resort. Other great prizes include a 46 flat screen LCD TV and a
fitness gaming console. Log on to or to
enter and see the official rules.

Arnold, Oroweat and Brownberry Breads are owned by Bimbo Bakeries USA and are
distributed regionally. Arnold Breads are available in Eastern and Southeastern
states; Brownberry is available in the Midwest, and Oroweat is available in
Western states.

About Bimbo Bakeries USA

Bimbo Bakeries USA operates 35 bakeries in the United States and distributes top
brands such as Arnold, Bimbo, Boboli, Brownberry, Entenmann’s, Francisco,
Freihofer’s, Marinela, Mrs Baird’s, Oroweat, Stroehmann, Thomas’ and Tia
Rosa, through more than 7,000 routes. Bimbo Bakeries USA is headquartered in
Horsham, PA, and is a wholly owned subsidiary of Mexico’s Grupo Bimbo, S.A.B. de
C.V., one of the world’s largest baking companies with over 108,000 associates
and operations in 18 countries throughout the Americas, Europe and China. Its
stock has been trading on the Mexican Stock Exchange since 1980 under the ticker
BIMBO. More information about Bimbo Bakeries USA’s full line of products can be
found at

Bimbo Bakeries USA