Campaign Highlights High Fructose Corn Syrup & Sugar Are Nutritionally The Same

WASHINGTON, /PRNewswire-USNewswire/ Today, the nonprofit Center for Consumer Freedom (CCF) launched a new million dollar ad campaign designed to put an end to the blatant inaccuracies surrounding the much-maligned ingredient: high fructose corn syrup. The campaign will communicate to the public what most experts already know, that high fructose corn syrup is nutritionally the same as sweeteners such as table sugar and honey.

People have been spoon-fed misinformation about high fructose corn syrup, said Center for Consumer Freedom Executive Director Rick Berman. We thought it was time someone explained, in no uncertain terms, that high fructose corn syrup has the exact same number of calories as table sugar and is handled the same way by the body. Any non-agenda driven nutrition expert will tell you the same.

The new television commercial, which features actors dressed as an ear of corn, a sugar cube and a honey bear standing in a police line-up, focuses on the fact that high fructose corn syrup has been wrongly accused of contributing to obesity more than other sweeteners. The victim in the commercial is unable to identify the sweetener responsible for making him gain the weight because all three sugars are nutritionally the same.

The television commercial will air on MSNBC, Fox News, CNN and CNBC and will run for three weeks.

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