RANCHO SANTA MARGARITA, Calif. — Sweegen, a plant-based stevia company and producer of next generation, non-GMO Reb M and Reb D, is moving to the next level of sugar reduction. The company is introducing its new stevia product Bestevia® e+ at Supply Side West in Las Vegas.
Sweegen has achieved great success with the market adoption of its Non-GMO Bestevia® Reb M and Reb D as sweeteners as well as sweet taste modulators. Reb M and Reb D have proven as two of the best nature-based sugar reduction tools on the market so far.
The Coca Cola Company and PepsiCo have patented the use of Reb M and Reb D respectively at certain usage levels in beverage applications. The beverage industry shows great respect to this existing IP and in response has been looking for new stevia molecules beyond Reb M and Reb D that can be used specifically in beverages.
Sweegen's applications team, led by Shari Joslin, SVP of Application Technology, developed Bestevia® e+ with a taste profile closer to sugar, high solubility for use in concentrates, high stability, and a price competitive to sugar. "We have tested this new product in beverages, dairy, nut butter, condiments, jams, jellies and baked goods. The results are overwhelming and we are excited to show this new product to our customers," says Shari Joslin. Bestevia® e+ is being tested in a number of applications by a professional sensory panel with very promising results.
"Our newest stevia sweetener contains Reb E 95%, Reb M (below 50ppm) and other stevia compounds, and provides the food and beverage industry an economic solution for 100% sugar reduction. At the same time Bestevia® e+ meets consumer taste preference," says Katharina Pueller, director natural sweetener business.
Sweegen uses plant-based bioconversion to produce its non-GMO stevia sweeteners at a commercial volume. Most of Sweegen's products have already been Non-GMO Project Verified, are FDA-GRAS and FEMA-GRAS. Bestevia® e+ is approved to be sold in the US, with other regulatory approvals pending.
Sweegen welcomes all industry partners to discuss sugar reduction solutions at Supply Side West in Las Vegas, at booth #3943 or at Flavorcon, booth #704.
ABOUT SWEEGEN
Sweegen is dedicated to the development, production and distribution of non-caloric stevia sweeteners for the food, flavor and beverage industries. Sweegen's robust product pipeline, intellectual property portfolio, and dedicated manufacturing capacity and R&D provide the Company its foundation for innovation and delivery of high-quality stevia sweeteners. For more information please contact info@sweegen.com and visit Sweegen's website, www.sweegen.com.
Cautionary Statement Concerning Forward-Looking Statements
This press release contains forward-looking statements, including, among other statements, statements regarding the future prospects for Sweegen. These statements are based on current expectations, but are subject to certain risks and uncertainties, many of which are difficult to predict and are beyond the control of Sweegen. Relevant risks and uncertainties include those referenced in the historic filings of Sweegen with the Securities and Exchange Commission. These risks and uncertainties could cause actual results to differ materially from those expressed in or implied by the forward-looking statements, and therefore should be carefully considered. Sweegen assumes no obligation to update any forward-looking statements as a result of new information or future events or developments.
Source:Sweegen