Bakery

AugustineIdeas, based in Roseville, Calif., is announcing its expanded role with client Gruma Corporation, dba Mission Foods, becoming its shopper marketing agency of record. Mission Foods joins an already robust list of companies for which AugustineIdeas provides shopper marketing and other integrated marketing services. …

Hand crafted, natural, authentic – these are only a few of the principles that food artisans live by. Driven by a love for their craft, these talented entrepreneurs are helping change the way Canadians think about food. To celebrate these food lovers and help them achieve the success they desire, ACE Bakery, along with a panel of distinguished Tastemakers, are searching for 20 up-and-coming Canadian food artisans to take part in the Artisan Incubator. …

Bakery de France, a leading Wholesale and Retail Artisan Bakery, has created a unique “Be the Baker”™ Retail-Ready Program that invites consumers to turn their kitchens into a bakery. …

Much nudging from the health police has convinced more people to eat whole-grain bread, but just 60 percent of Americans eat a whole-grain food at least once in two weeks, according to the Whole Grains Council. Clearly our hearts, and our palates, still belong to white. …

The year 2012 closed with the announcement that Tesco will probably exit its US business, Fresh & Easy. To our regular readers, the failure of Fresh & Easy will come as no surprise. But it is a surprise in this sense: When we initiated our analysis of Fresh & Easy, we were told, more than in any other situation, that Tesco would get it right. The more we pointed out that they got it wrong, the more we were assured that we were underestimating Tesco. The year 2013 gives us the opportunity to draw business lessons from the debacle in the hope that we may do business better ourselves. …