Floral

For flower lovers who thought the traditional white Easter lily had become as ubiquitous as the poinsettia at Christmastime and run its course as a holiday hostess gift, the lily world is introducing a hot new hybrid this year: the Rose lily.
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Mobs of color-craving, winter-weary homeowners and landscapers are ganging up on garden centers. Do you have what it takes to satisfy their pent-up flower lust? …

Mother’s Day is one of the biggest floral holidays of the year, and Smithers-Oasis has all the tools and resources you need to make your shop profitable and efficient! …

How to find and influence today’s consumer will be the focus of the keynote presentation that TV personality Joe Lamp’l will give during this summer’s OFA Short Course, horticulture’s premier convention and marketplace. Joe’s presentation, “Can You Hear Me Now? Voices from Beyond the Greenhouse,” will be on Sunday, July 15 at 8 a.m. …

J. van Egmond & Zn and Royal Van Zanten have signed an agreement transferring the sales rights of Limonium sinuatum (Statice) Crystal Dark Blue® to Royal Van Zanten. …