MINNEAPOLIS — No matter how you slice it, the two newest dessert-inspired
flavors from Yoplait Light are sure to curb those sweet cravings that can hit
after lunch and dinner. Both Yoplait Light Red Velvet Cake and Yoplait Light
Thick & Creamy Blueberry Pie with only 100 calories and 0 g fat per cup make
it easy to side-step familiar decadent treats while keeping calorie counts in
check.
“Managing weight is a constant struggle for many of us, and avoiding
high-calorie treats can often be a challenge,” said Ali Vincent, season 5 winner
of the NBC’s “The Biggest Loser.” “A good trick is to seek out the best-tasting
ways to outsmart sweet temptations like the new flavors from Yoplait Light.
Calorie-conscious choices like these deliver the taste you crave, but without
the excessive calories.”
Food for thought
A typical slice of red velvet cake weighs in at more than 400 calories and 24
grams of fat*. Yoplait Light Red Velvet Cake offers a similar indulgent taste,
but with 100, fat-free calories. In addition, each 6 oz. serving of Yoplait
Light and Yoplait Light Thick & Creamy contains 20 percent of the recommended
daily value of calcium and vitamin D Yoplait is the only leading yogurt with
calcium and vitamin D in every cup.
“Consumers can now satisfy cravings for bakeshop sweets, but without the guilt,”
said Michelle Barbeau, Yoplait Marketing. “The two new selections from Yoplait
Light deliver on-trend flavors that may be unexpected in the dairy case, with
Yoplait’s signature creamy texture that is so popular with yogurt fans. With the
addition of Blueberry Pie and Red Velvet Cake, we’re proud to offer 30 unique
varieties of light, delicious yogurt options.”
The new flavors will be available nationwide in February at a suggested retail
price of $0.75 per 6 oz. cup.
For more information, please visit
http://www.yoplait.com/products_light.aspx.
About General Mills
One of the world’s leading food companies, General Mills operates in over 100
countries and markets more than 100 consumer brands, including Cheerios,
Haagen-Dazs, Nature Valley, Betty Crocker, Pillsbury, Green Giant, Old El Paso,
Progresso, Cascadian Farm, Muir Glen and more. Headquartered in Minneapolis,
Minnesota, U.S.A., General Mills had fiscal 2009 global net sales of US$15.9
billion, including the company’s $1.2 billion proportionate share of joint
venture net sales. Visit www.generalmills.com.
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