After more than 75 years in the dairy industry, P.E.I.’s Purity Dairy is reaching into new markets with its first plant-based product.
The company has begun making a new plant-based beverage, made from oats and barley. The drink come in three flavours: original, chocolate and vanilla.
Purity general manager Tom Cullen said the company recognized the opportunity some time ago, and has been developing the product for a couple of years in partnership with Canada’s Smartest Kitchen at Holland College’s Culinary Institute of Canada.
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