Effie’s Homemade Wins 2019 Bronze sofi Award in Cracker Category

Hyde Park, MA – Effie’s Homemade Pecan Nutcakes has won the Bronze Award in the Cracker category as part of the Specialty Food Association’s 2019 sofi™ Awards, a top honor in the $140 billion specialty food industry.

The Nutcake was one of 148 winners selected by a national panel of specialty food experts from nearly 2,000 entries across 39 Awards categories. Every eligible entry is carefully assessed by passionate and knowledgeable food professionals including chefs, culinary experts, academics, food writers, and category buyers.  Products are judged on taste, including flavor, appearance, texture and aroma, ingredient quality and innovation.  All tastings are blind.

“We are honored that the Nutcake has won a bronze sofi,” says Joan MacIsaac and Irene Costello, owner of Effie’s Homemade. “A sofi is the ultimate stamp of foodie and industry approval, and we are thrilled to be a part of the talented group of winners this year. ”  The Effie’s family of biscuits also includes the original Oatcakes, Corncakes, Cocoacakes, and Ryecakes all sold at natural and specialty food retailers across the U.S. and online. See the complete list of retail outlets at effieshomemade.com/contact/store-locator

“A sofi recognizes an extraordinary product and the people behind it,” says Phil Kafarakis, president, Specialty Food Association. “This year’s finalists represent a devotion to excellence and innovation in specialty food that continues to fuel our industry, excite consumers, and expand retail offerings around the world.”

The sofi Awards are open to members of the Specialty Food Association, a not-for-profit trade association established in 1952 for food artisans, importers and entrepreneurs with more than 3,800 members in the U.S. and abroad. For more information on the association and its Fancy Food Shows, go to specialtyfood.comTo learn more about the 2019 sofi Awards winners and hear the winners’ acceptance speeches, visit videos.specialtyfood.com

About Effie’s Homemade

Effie’s Homemade was founded in 2007 by friends, Joan MacIsaac and Irene Costello. The inspiration for the company comes from Joan’s mother, Effie MacLellan, and her farmhouse family recipe for Oatcakes. By rekindling old-fashioned and forgotten recipes, Effie’s Homemade has created a line of rustic baked goods that are delicious, all-natural and wholesome. In a world of highly processed foods, Effie’s Homemade turns quality ingredients into great tasting crackers, crisps and biscuits suitable for any occasion. Effie’s Homemade products are made in the USA. For more information, visit www.effieshomemade.com.

About the Specialty Food Association

The Specialty Food Association is a thriving community of food artisans, importers and entrepreneurs. Established in 1952 in New York, the not-for-profit trade association provides its 3,800 members in the U.S. and abroad the tools, knowledge and connections to champion and nurture their companies in an always-evolving marketplace. The Association owns and produces the Winter and Summer Fancy Food Shows, and presents the sofi™ Awards honoring excellence in specialty food. Learn more at specialtyfood.com