Simply Fresh Salads Brand Continues to Sizzle Retail Sales With New Offering at Costco

(Ontario, CA) – With the Labor Day holiday in the rear view mirror, the summer heat is still sizzling across the country and FiveStar Gourmet Foods, producers of the Simply Fresh™ brand, continue to create ‘super fans’ in Costco with its latest introduction of a Grilled Steak Salad under their newest line of DELUXE single serve salads.

The new innovation from FiveStar is a Steak Salad with Balsamic Blue Cheese Vinaigrette and is the latest in a long history of flavorful and portable single serve offerings under its Simply Fresh brand. The DELUXE Steak Salad features grilled Cilantro seasoned steak, aged blue cheese, vegetable medley, roasted edamame and carrots with an in-house made Balsamic Blue Cheese Vinaigrette all complimenting a generous portion of fresh, tasty Spring Mix.

“We strive to strengthen our partnership with Costco by continuing to provide innovative products that their members will crave and be on the hunt for,” said Tal Shoshan, FiveStar’s Chief Executive Officer, “Incorporating meat proteins with fresh salads is complex within any fresh food operation, but we have perfected our execution and are now upping the ante by utilizing grilled steak to provide consumers with another protein option versus what is offered today.”

The 2-pack offering contains two-6-ounce single serve salads. Each salad is only 300 calories and contains 14g of protein to satiate consumers appetites and provide a complete meal experience. “Each salad is produced in our unique square bowl with our patented diagonal condiments insert and sealed using a patented “Ultra Fresh Sealed”™ technology which offers the longest shelf life in the industry without comprising on quality and food safety,” says Shoshan.

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About Five Star Gourmet Foods:

With an “appetite for excellence,” leading innovator within fresh value-added foods, Southern-California based Five Star Gourmet Foods, the producers of the Simply Fresh™ brand, have been producing premium, healthy foods for more than two decades. With processing facilities nationwide, FiveStar manufacturers a complete line of retail and foodservice products including convenience salad bowls and snacks featuring fresh produce and proteins under the Simply Fresh™ and MiniMeals2Go™ brands using all natural, no artificial ingredients. Five Star has achieved both organic certification and the highest quality and food safety certification of SQF Level 3. To learn more, go to