Danziger is Proud to Present New Cooperation With Rise and Shine and Montiplanta, Leading Breeder of Gerbera

Danziger is proud to become the exclusive worldwide distributor of Montiplanta Gerbera varieties,

and the supplier of plant material worldwide. The agreement was signed between Danziger and Rise and Shine, an Indian Biotech company that acquired Montiplanta’s genetics as a part of their floriculture activities. Montiplanta was established 27 years ago in Portugal and focuses on breeding of various Gerberas varieties, they hold a few well known Gerbera varieties such as BRAKEDANCE, LIVIA and HAIMI.

“We believe that this collaboration and the addition of world-class Gerbera genetics by Montiplanta will enable us to provide our customers with a complete assortment and will benefit all of our growers with new, high quality Gerbera’s assortment” says Gaby Danziger, Danziger’s CEO and co-owner, “we chose this partnership with Montiplanta because we believe they have a unique added value that will enable growers to enjoy a higher yield while appling simple cultivation practice” says Gaby.

“All gerbera varieties were bred for natural conditions, high light radiation, heat resistance and are suitable for all kinds of greenhouses” says Dudu Yarkoni, owner and head of Montiplanta’s breeding, “we found the strategic cooperation with Danziger an opportunity to build a stronger presence and availability in all global flower markets, as well as expand our exposure and sales within Europe”

Montiplanta’s varieties are now available for trials, contact us for more information: Marketing@danziger.co.il

All new Gerbera Assortment will be presented at the upcoming IFTF event in Danziger’s booth, stand B4.22. Happy Hour will be held at Thursday November 7th at 17:00.

About Danziger

Through innovative floriculture, creative collaboration and a spark of imagination, Danziger strives to produce extraordinary flowers to help customers achieve extraordinary success. Danziger is a global leader in bedding plant and cut flower breeding, backed by one of the largest R&D departments in the world. More than 100 scientists, researchers and professional breeders work to invent new varieties that are more durable, efficient, profitable and BEAUTIFUL.

Nearly 1,000 customers in more than 60 countries count on Danziger varieties. Founded in 1953, the family-owned company is committed to bringing personal service to its customers. Danziger employs more than 1,500 people worldwide, with propagation facilities in Israel, Guatemala, Kenya and Colombia.

For more information please visit our new website at: www.danzigeronline.com