Kosher Valley Named Best New Poultry At Kosherfest 2009

PLAINVILLE, N.Y., /PRNewswire/ — Kosher Valley(TM),, a new line of certified kosher antibiotic-free (ABF),
vegetarian fed and humanely raised all-natural chicken and turkey products was
named a 2009 Kosherfest New Products Competition Winner in the “Best New Meat,
Seafood or Poultry” category for its Kosher Valley chicken breast cutlets.
Kosherfest is the leading kosher food and beverage show in the US.

“We are honored to be judged the best in our category and believe this confirms
the superiority of our turkeys and chickens,” said Harry Geedey, VP Marketing of
Kosher Valley. “We believe that customers appreciate the unwavering quality we
can offer, because of our sole commitment to antibiotic-free certified kosher,
rather than offering ABF as a sideline,” he added.

Unlike conventionally raised kosher poultry, Kosher Valley turkeys and chickens
are fed a diet of pure corn and soybeans that is free of animal by-products.
They are humanely raised with room to roam and ready access to vegetarian feed
and fresh water at all times. All Kosher Valley products are certified by Rabbi
Yechiel Babad and the Orthodox Union and produced in Plainville, New York.

Poultry that is raised on vegetarian diets with no antibiotics and room to roam
is naturally flavorful with a taste that has been described as both clean and
old-fashioned. Kosher Valley Turkey offers a full line of fresh and frozen whole
young turkeys, as well as a variety of tray packs, including ground turkey.
Kosher Valley Chicken offers a complete line of tray pack chicken as well as
fresh or frozen chicken in four sizes.

Kosherfest used a professional judging panel of restaurateurs, grocers, and
cookbook authors who sampled hundreds of new food kosher food entries to select
the winners. One of the five judges was Chef Jeff Nathan, an award winning chef,
author and TV personality, who specializes in kosher cuisine. When asked about
his judging criteria, he said, “It’s a pleasure to have kosher poultry free of
antibiotics and hormones. The flavor is just where you want it to be, delicious,
tender and moist. I feel fortunate that I’m using the Kosher Valley poultry
exclusively at my restaurant Abigael’s. This is a terrific product for the at
home consumer, too. I like that it’s sold in stores close to home.”

Kosher Valley is joint venture between Pegasus Capital Advisors, L.P. and The
Hain Celestial Group, Inc. (Nasdaq: HAIN). The Kosher Valley brand leverages the
experience of longtime leaders in the ABF poultry category and unlike most
kosher poultry companies, focuses exclusively on ABF poultry.

Kosherfest took place on October 27-28 at the Meadowlands Exposition Center in
Secaucus, NJ.

Pegasus Capital Advisors

Pegasus Capital Advisors, L.P. is a private equity fund manager with offices in
New York and Cos Cob, CT. Founded in 1995, Pegasus provides capital to middle
market companies across a wide range of industries, and has particular interest
in businesses that make a meaningful contribution to society by positively
affecting the environment, contributing to sustainability and enabling healthy
living. For more information, visit

The Hain Celestial Group

The Hain Celestial Group (Nasdaq: HAIN), headquartered in Melville, NY, is a
leading natural and organic products company in North America and Europe. Hain
Celestial participates in many all natural categories with well-known brands
that include Celestial Seasonings, Terra, Garden of Eatin’, Health Valley,
WestSoy, Earth’s Best, Arrowhead Mills, MaraNatha, SunSpire, DeBoles,
Gluten Free Cafe(TM), Hain Pure Foods, Hollywood, Spectrum Naturals, Spectrum
Essentials, Walnut Acres Organic, Imagine, Rice Dream, Soy Dream, Rosetto,
Ethnic Gourmet, Yves Veggie Cuisine, Granose, Realeat, Linda McCartney,
Daily Bread(TM), Lima, Grains Noirs, Natumi, JASON, Zia Natural Skincare,
Avalon Organics, Alba Botanica, Queen Helene, Tushies and TenderCare. Hain
Celestial has been providing “A Healthy Way of Life(TM)” since 1993. For more
information, visit


Kosher Valley