Whole Foods Market Inc. announced it now is selling beef from a Fort Pierce cattle ranch in its Sunshine State stores.
The Austin, Texas-based niche grocery store chain (NYSE: WFM), which has three Central Florida stores and one more in the works, said the agreement with Adams Ranch — where its cattle roam on “acres of verdant pastures” in Osceola, St. Lucie, Madison and Okeechobee counties — will allow for less transportation time than out-of-state options and offer beef at the peak of freshness.
“We’re thrilled to offer customers a local option in our meat department with the freshest cuts of beef straight from our own backyard,” said Jim McLallen, Whole Foods Market’s Florida regional meat coordinator, in a prepared statement. “Adams Ranch is a reputable, trusted ranch in Florida and completely aligns with our commitment to the highest-quality meat and animal welfare, not to mention the best tasting beef.”
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