California Giant Welcomes New Sales Professional to the Team

Watsonville, CA – California Giant is pleased to welcome sales veteran, Helena Beckett, to their team as Retail Sales Account Manager.   Beckett’s addition to the staff rounds out the department and strengthens the company’s experienced sales team.   

Helena Beckett has 15 years of sales and category management experience servicing top retailers in the U.S.  She is working with the retail team led by Nick Chappell, Director of Retail Sales along with Jonathan Sparks, Jerry Connery

and Sherry Castro.   “California Giant is highly regarded in our community and the industry, and I am excited to be part of the team”, says Beckett.

As California Giant Berry Farms continues to grow providing year-round berries to their customers, the depth and experience in sales becomes even more critical to ensure excellent service to the key customer base.  With the addition of Beckett, the overall team has years of sales experience serving retail and foodservice trading partners, along with sales support and logistics teams working full time bringing the company’s products to market.

California Giant is anticipating another banner year in fresh berry sales as the first day of Spring approaches later this month.  “The timing couldn’t be better as we look ahead to peak berry season right around the corner,” says Nick

Chappell. “Having a strong sales person like Helena step into our company with credibility and industry knowledge is a huge benefit,” Chappell adds. 

“This is an exciting time for our company as we expand our department and build on our team to serve our customers every day and provide the support needed to get the job done and ensure the best service”, states Anthony Gallino, Vice President of Sales.