Donation From United Fresh, Chiquita Brands Fosters Healthful Eating

CHICAGO, Ill. – The United Fresh Produce Association Foundation and Chiquita Brands International, Inc. will join forces with Chicago Public Schools to provide 10 salad bars as part of the Let’s Move Salad Bars to Schools initiative. United Fresh, Chiquita and CPS will announce the donation Wednesday, February 9 at Bernhard Moos Elementary School. The salad bars further CPS’ commitment to high nutrition standards and are designed to provide a broader variety of healthy options to students including: a wider variety and larger serving sizes of fruits and vegetables, increased whole grains and lower sodium.

Chiquita was the first produce company to commit multi-year financial support to the school salad bar initiative.

The announcement comes on the first anniversary of First Lady Michelle Obama’s Let’s Move! initiative to fight childhood obesity. The First Lady joined representatives from CDC and USDA to help launch Let’s Move Salad Bars to Schools in November 2010. The 10 salad bars donated today are part of an overall goal of expanding salad bars into 110 CPS schools by the end of 2011. Chicago Public Schools serves approximately 410,000 students in more than 670 schools. It is the nation’s third-largest school system.

WHO:

Fernando Aguirre, Chiquita Brands International Chairman and CEO

Dr. Lorelei DiSogra, United Fresh Vice President of Nutrition and Health

Barbara Lumpkin, Chicago Public Schools External Affairs and Partnerships Officer

Louise Esaian, Chicago Public Schools Logistics Officer

Maria Cruz, Bernhard Moos Elementary School Principal

Miss Chiquita, Chiquita Brands International Ambassador

WHAT:

Dedication of salad bars donated to Bernhard Moos Elementary and nine other Chicago Public Schools. Short dedication ceremony, photo opportunity and media availability.

WHEN:

Wednesday, February 9, 2011

10:00 a.m. to 11:30 a.m. CST

(Guests should arrive no later than 9:30 a.m. CST)

WHERE:

Bernhard Moos Elementary School

1711 N. California Ave.

Chicago, Ill. 6067

Note: Media and guests should enter through Aspira Elementary entrance which is connected to Moos Elementary.

VISUALS:

Students receiving and enjoying lunch from new salad bars stocked with fresh fruits and vegetables

Salad bars stocked with colorful, fresh fruits and vegetables

Chicago Public School officials with students

Miss Chiquita interacting with students and distributing healthy snacking products.

Chiquita CEO and United Fresh officials with salad bars

Source: United Fresh Produce Association