HarvestMark Partner Network Expands

Redwood City, Calif. – Apr. 14, 2010 – YottaMark, Inc., the leader in traceability and authentication solutions, today announced the expansion of its HarvestMark Partner Network to include specialized packaging and labeling providers, as well as international partners in China, Mexico and Taiwan. With more than 30 certified partners, the HarvestMark Partner Network includes a broad spectrum of packaging and labeling converters, hardware and printing systems providers, and pre-integrated technology and solution providers. The alliance –working together with the HarvestMark team – helps implement and deploy HarvestMark traceability solutions with ease and flexibility for a range of commodities and pack styles for both item and PTI-compliant case-level traceability initiatives.

 

“To meet the needs of produce and fresh food producers, we’ve dramatically expanded the breadth and depth of partner companies ready to deploy HarvestMark traceability,” said J. Scott Carr, president and CEO, YottaMark. “The rapid growth of the HarvestMark Partner Network represents an enormous groundswell of innovation and value built into the HarvestMark traceability solution. An effective traceability solution has to integrate smoothly into the packaging supply chain. Together with the HarvestMark Partner Network, we’ve done the work in advance to make it easy for producers to deploy traceability, achieve buyer compliance, and delight retailers and consumers.”

 

Working with the HarvestMark Partner Network, the HarvestMark system is now available on a wide range of packaging styles, materials and configurations, including bags, cases, clamshells, ElastiTag®, folding cartons, Kwik- Lok closures, zippered bags, and more. HarvestMark is currently deployed on over a billion produce packages including berries, carrots, grapes, peppers, potatoes, onions, tomatoes, watermelons, and packaged salads.

The HarvestMark family of products includes solutions for PTI-compliant and item-level traceability. Proven across hundreds of brands, the HarvestMark solutions help producers speed response to food safety issues, and create new connections between brands, retailers, and consumers. The HarvestMark PTI solutions integrate smoothly with existing packing and harvesting workflows to help producers efficiently comply with the Produce Traceability Initiative across packing locations. The HarvestMark item-level solutions are the industry’s leading method for bringing traceability to the individual package, extending food safety tools, and creating new connections with the consumer. Each of these products makes traceability and supply chain information available through the HarvestMark.com portal. Producers, produce buyers, and consumers have instant and controlled access to trace-back and quality data, distribution details, and food safety information – together providing essential product and category management tools.

 

For more information on the HarvestMark Partner Ecosystem, please visit www.harvestmark.com/partners.asp.

 

Source: YottaMark Inc.