MightyVine is suing a major grower of greenhouse tomatoes over its use of the term “mighty” in its branding.
The company, which grows hydroponic tomatoes in a greenhouse in Rochelle, Illinois, has filed a federal lawsuit against Canadian grower Mastronardi Produce, whose Sunset brand of tomatoes can be found at many U.S. retailers.
The suit alleges Mastronardi’s Tiny Mighty Tomatoes infringe on MightyVine’s trademark because the branding is “confusingly similar” and “trades off the goodwill and brand reputation” of the Illinois company. MightyVine has held a registered trademark on its name since 2016.
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