SELAH, Wash. – As summer approaches and the upcoming Washington blueberry season nears first pick, Rainier Fruit Company is proud to announce their 100% organic blueberry operation is on track to earn the title of Bee Better Certified™ in July of 2020. “Rainier Fruit has been family owned and operated for five generations and it goes without saying that we would like to last another five,” explains Mark Zirkle, President of Zirkle Fruit Company. “The need to sustain our fields and pollinators is crucial to that goal, which makes involvement in programs like Bee Better Certified a natural choice, as well as an exciting one.”
In collaboration with the Xerces Society, the 100% family-owned and operated blueberry grower planted nearly 150 acres of wildflowers amongst multiple ranches over the last three years in an effort to help attract, protect, and sustain native pollinators in their fields. “It’s pretty simple; if we don’t protect the bees, we don’t have fruit to sell,” said Tyler Johnson, Rainier Fruit’s blueberry commodity manager. “The Bee Better Certified™ seal also gives today’s source-conscious shoppers confidence that their purchasing decisions are benefiting pollinators and conservation-minded companies.”
The Xerces’ program involves habitat creation to protect wild pollinators. “By building new habitats and limiting threats, such as pesticides, the team at Rainier Fruit is creating resilient farming systems that benefit pollinators and many other beneficial insects they rely on,” said Cameron Newell, Bee Better Certified program coordinator. “We are proud of the habitat work that Rainier has done across many of their ranches and we are excited to see them embrace Bee Better Certified.”
“This certification will not only cover our blueberries but also expand to include other crops in our portfolio as well,” Johnson adds as he mentions Rainier’s year-round organic apple program and upcoming cherry season. “We’re looking forward to another exciting and innovating blueberry season as we work toward multiple certifications, integrate new genetics into our program, and take our 2020 organic blueberry crop from June through September for another season.”
About Rainier Fruit
Rainier Fruit is a multi-generation, vertically integrated fruit company based in Selah, Wash. For more than 100 years, Rainier Fruit has cultivated a culture of stewardship that extends from their orchards to their communities that has made them an industry leader in the production of apples, pears, cherries and blueberries.