Instacart Grocery Delivery Service Raises Prices

Being a couch potato just got more expensive.

Instacart, a grocery delivery startup that's become one of the key companies in the quickly expanding field of on-demand shopping, is raising its prices. The San Francisco-based firm made the announcement today in a blog post, citing the cost of improving services amid a changing market.

Effective January 4, Instacart's two-hour delivery service will start at $5.99, up from $3.99. If you'd rather spend a flat fee per year to enjoy free two-hour delivery on orders $35 and up through Instacart Express, you'll need to pay $149, up from $99.

To read the rest of the story, please go to: CNET