Meet the 45-Year-Old Executive Helping Kroger Take on Amazon, Walmart, and Aldi

The stakes have never been higher for Kroger.

The 135-year-old grocery chain is facing stronger competition than ever before, whether from Amazon’s foray into groceries with its acquisition of Whole Foods, Walmart’s multibillion-dollar investments in store remodels and digital grocery services, or the rapid growth of the German discount grocers Aldi and Lidl, which have upended the UK grocery market over the past decade.

Yael Cosset, 45, is tasked with helping Kroger fend off those threats. He’s the head of digital for the grocer and in May will be promoted to chief information officer.

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