Technomic Names Winners Of Inaugural Canadian Restaurant Consumers' Choice Awards

CHICAGO – Technomic Inc. recently presented its first ever Canadian Restaurant Consumers' Choice Award winners. Selected by consumers, the winners were recognized at the Canadian Trends & Directions Conference in Brampton, ON.

As part of its comprehensive Consumer Brand Metrics: Canadian Restaurants program, Technomic asks consumers to rate leading Canadian restaurant chains on more than 60 different attributes designed to capture the consumer experience from every angle, from the quality of the food to the overall brand reputation. The ongoing study records more than 16,000 consumer visits annually.

Based on analysis of consumer ratings in five key areas—food and beverage, service, atmosphere, brand image and brand loyalty—Technomic has determined the inaugural winners of its Canadian Restaurant Consumers' Choice Awards:

Technomic's 2013 Canadian Restaurant Consumers' Choice Winners

Pillar of Excellence

Full-Service Chains


Limited-Service Chains

Food and Beverage



Booster Juice


The Keg Steakhouse & Bar




La Cage aux Sports


Second Cup

Brand Image



Tim Hortons

Brand Loyalty

Scores Rotisserie & Ribs




"Technomic is pleased to identify and recognize these leading chains for their success at satisfying customers," says Technomic Executive Vice President Darren Tristano. "It's important to point out that it's the consumers who rated the chains and selected the winners. In essence, this award is from the customers themselves."

To learn more about the Canadian Consumers' Choice Awards, the Canadian Trends & Directions Conference, or the Consumer Restaurant Brand Metrics program, please visit or contact one of the individuals listed below.

About Consumer Restaurant Brand Metrics – Canadian Restaurants

Technomic's Consumer Restaurant Brand Metrics is an ongoing program that monitors the performance of more than 40 leading limited-service and full-service restaurant chains by measuring consumer experience and providing chain ratings based on 60+ brand attributes. An online data platform allows users immediate access to the results of these studies and enables custom-tailored searches to track changes in consumer reporting over time.

About Technomic

Technomic provides clients with the facts, insights and consulting support they need to enhance their business strategies, decisions and results. Its services include numerous publications and digital products, as well as proprietary studies and ongoing research on all aspects of the food industry.

Source: Technomic