MONTAUK, N.Y. — Even after winter storms left East Coast harbors thick with ice, some of the country's top chefs and trendy restaurants were offering sushi-grade tuna supposedly pulled in fresh off the coast of New York.
But it was just an illusion. No tuna was landing there. The fish had long since migrated to warmer waters.
In a global industry plagued by fraud and deceit, conscientious consumers are increasingly paying top dollar for what they believe is local, sustainably caught seafood. But even in this fast-growing niche market, companies can hide behind murky supply chains that make it difficult to determine where any given fish comes from. That's where national distributor Sea To Table stepped in, guaranteeing its products were wild and directly traceable to a U.S. dock — and sometimes the very boat that brought it in.
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