MacaRouge Takes Pride of Place at Royal FloraHolland Trade Fair Aalsmeer

October 31, 2019 FleuroStar

After winning the coveted FleuroStar Award during the FlowerTrials in June, Begonia MacaRouge is gearing up for the upcoming pot and bedding plant season.

FlowerTrials in Week 24; a Must-See for Green Professionals

March 28, 2019 FlowerTrials

From 11th to 14th June, 62 breeding companies in the Westland and Aalsmeer areas (The Netherlands) and Rheinland Westfalen area (Germany) will open their doors at 31 locations to show their latest assortment in pot and bedding plants to growers, exporters and buyers from across the world.

Dutch Tulip Award 2018-2019: which Novelty makes it to the finals?

December 18, 2018 Royal FloraHolland

Annually, Royal FloraHolland introduces hundreds of new cultivars and concepts. Winning the Dutch Tulip Award means a lot – honor for the nominees, PR in the media and more demand for the product. Growers show a great deal of interest in this prize. The award will go to the most successful introduction to the market in the categories cut flowers, houseplants, garden plants and sales concepts.