American Egg Board “The Gift of Eggs” Holiday Campaign Celebrates What Really Matters This Season

November 16, 2020 American Egg Board

The online campaign features two short films that upend typical holiday gifting ads with a comic twist to remind consumers that just a dozen eggs can open the door to incredible possibilities.

American Egg Board: Keto, Comfort and Convenience Tops in 2020

November 5, 2020 American Egg Board

Plant-based pairings, poppable snacks, and portable protein enlivened product categories and exemplified new trends within a rapidly evolving market in 2020. In a changing environment, eggs remain the same — valuable ingredients for formulators who rely on their multiple functional properties, nutritional profile, and familiar taste for a consumer population seeking solace through food.

America’s Egg Farmers Make Historic Donation to Feed American Families in Need

October 6, 2020 American Egg Board

Marking a historic moment, America’s egg farmers across the nation are donating more than 46 million eggs in 2020, the largest amount ever recorded, as food banks experience unparalleled demand due to COVID-19.

American Egg Board Breaks Down Comfort Food Trend in New White Paper Examining this Multifaceted Category

September 1, 2020 American Egg Board (AEB)

A new white paper from the American Egg Board examines the psychological impact of comfort foods, the categories growing most rapidly, and the product characteristics successful comfort foods share in common.

U.S. Dietary Guidelines Advisory Committee Recommends Eggs for Babies, Toddlers and New Moms

August 17, 2020 American Egg Board

In a historic first, the Dietary Guidelines Advisory Committee issued recommendations for birth to 24 months old and specifically recommended eggs as an important first food for infants and toddlers, as well as for pregnant and lactating women.