Avocado Shoppers Show Unique Demographic Profile Across U.S.

March 15, 2019 Hass Avocado Board

A new study published by the Hass Avocado Board (HAB) – Avocado Shopper Insights: Regional Demographics and Purchase Trends – shows that avocado-purchasing households are a diverse group. While avocado-purchasing households are found in large numbers across all eight geographic regions, the demographic make-up of these households varies by region, as do their avocado purchasing habits.