avocados

Avocados From Mexico Partners with the College Football Playoff to Become the Official Avocado of the CFP

August 30, 2023 Avocados From Mexico

Football season is right around the corner, and no game day celebration is complete without guac! That’s why Avocados From Mexico®, the number one selling avocado brand in the U.S., has partnered with the College Football Playoff (CFP) to become the official avocado of the CFP, making it the first produce brand to ever join forces with college football’s pinnacle national championship event.  …

California Avocado Growers’ Stormy Season Winds Down

August 25, 2023 California Avocado Commission

Mother Nature continues to test the resilience of California avocado growers this year, the latest test being heavy rainfall and winds from Tropical Storm Hilary and a moderate earthquake in the Ojai area on the same day. Fortuitously for many California avocado farmers, these events will not impact this year’s harvest because most of the fruit was picked before the storm. …

Avocados From Mexico Celebrates Record-Breaking Year

August 16, 2023 Avocados From Mexico

Avocados From Mexico, the number one selling avocado brand in the U.S., just wrapped up another record-breaking year, importing 2.48 billion pounds1 of avocados in its 2022-2023 fiscal year. …

Webinar Reveals Three Actionable Insights From Global Study on How to Help Close Avocado Demand Gap Projected by 2030

August 15, 2023 Hass Avocado Board  

Updated findings froma forecast study by CIRAD, the French Agricultural Research Center for International Development, point to a surplus of fresh avocados in the global market by 2030 unless action is taken to create demand. Proactive strategies through promotion similar to the model of the Hass Avocado Board (HAB) are discussed in the Avocado World Market Projection Up to 2030, Version 2.0 webinar available on-demand at HassAvocadoBoard.com/webinars beginning on August 14. …

How a Decade of Supporting Why Avocados are “Extra” is Moving the Industry Forward

July 27, 2023 Hass Avocado Board 

As the avocado industry continues to boom in sales and pop culture, Fresh Avocados – Love One Today®, a leading science-based resource founded by the Hass Avocado Board (HAB), celebrates its 10th anniversary with news of continued big strides in elevating positive awareness for the health benefits of avocados, a proven driver for stimulating demand in the U.S. …