Fun New Video Series Teaches About The Beef Checkoff

The Cattlemen’s Beef Board and Oklahoma Beef Council have collaborated on a series of entertaining videos that explains how the Beef Checkoff works.

New Survey Confirms that Hot Dogs are Essential for Summer Cookouts

A new survey commissioned by the National Hot Dog and Sausage Council (NHDSC) and The North American Meat Institute, a contractor to the Beef Checkoff, showed that 73 percent of Americans believe that a cookout is not complete without hot dogs. After all, hot dogs are an important part of American culture, summer celebrations, travel and grilling traditions.

Celebrate Moms this Year with Memorable Recipes from Beef. It’s What’s For Dinner.

Thank the moms in your life this Mother’s Day with special recipes from the Checkoff funded, Beef. It’s What’s For Dinner. brand, managed by the National Cattlemen’s Beef Association.

California Beef Council’s 2021 Beef Leadership Summit Goes Virtual

April 27, 2021 California Beef Council

The FREE Webinar Series will give retail and foodservice professionals an in-depth look into beef-specific consumer and supply chain insights, beef’s role in the new dietary guidelines and nutritional importance throughout the lifespan, and beef’s sustainability as it relates to climate change and meat alternatives.

U.S. Cattle Farmers and Ranchers Are Committed to Producing High-Quality Delicious Beef with Environmentally-Sustainable Practices

As families and communities prepare for summer grilling season and celebratory gatherings again, U.S. cattle farmers and ranchers continue to work tirelessly to provide the best care for their cattle and land. Consumers should feel good about the beef on their grills, knowing that U.S. cattle production is the most environmentally sustainable in the world.