Driscoll’s Adopts First-In-Industry Technology Solution to Measure and Reward Berry Sweetness

February 22, 2021 Driscoll’s

Driscoll’s, the leading consumer brand in fresh berries, today announced a partnership with the Israel-based, technology solutions company Consumer Physics to leverage its SCiO technology to innovate Driscoll’s quality measurement process.

Brian Deese Joins Wish Farms as Director of Blueberry Grower Relations

January 13, 2021 Wish Farms

International grower and year-round marketer of strawberries, blueberries, blackberries and raspberries, Wish Farms, is pleased to announce the hiring of Brian Deese to the role of Director of Blueberry Grower Relations.

Naturipe Announces New Vice President of Finance

December 29, 2020 Naturipe

Naturipe is pleased to announce Alvaro G. Alezard as the new Vice President of Finance. In his new role, Alezard will manage Naturipe’s finance department and help implement strategies to optimize operational and financial performance.

Wish Farms Refreshes Its Brand, Reveals App and Website

November 11, 2020 Wish Farms

International grower and year-round marketer of strawberries, blueberries, blackberries and raspberries, Wish Farms, has introduced a new look and messaging for its labels. Additionally, the company is promoting with an updated website and newly designed smartphone application.

Driscoll’s Inspires Berry Lovers at Home to Delight in Sweetness Worth Sharing

October 15, 2020 Driscoll’s

The new, fully-integrated program features a digital-first approach to share the sweetness that’s been part of the company’s DNA for generations and inspires berry lovers to share that sweetness, whether by enjoying Only the Finest Berries™ or embracing simple shared moments with loved ones.