Sara Lee Bread Introduces New White Bread Made with Veggies

January 25, 2023 Bimbo Bakeries USA

Sara Lee® Bread, makers of delicious bread, buns, rolls and breakfast products, announced the latest addition to its lineup of products: Sara Lee White Bread Made with Veggies. Baked with the equivalent of one cup of veggies per loaf and fortified with vitamins A, D and E, new Sara Lee White Bread Made with Veggies is the perfect option for adding some extra goodness to any meal.

Entenmann’s Introduces New Lineup of Cake Truffles

November 2, 2022 Bimbo Bakeries USA

Sometimes we all need a little me-moment; time to reflect, appreciate and enjoy life. That’s why Entenmann’s®, the iconic baked goods brand, is introducing new Entenmann’s® Cake Truffles—the ultimate lavish taste experience to elevate everyday moments! Available now in Chocolate Delight and Cookies & Crème varieties at select retailers, these decadently rich, bite-sized cakes are perfectly portioned for a luscious afternoon treat, a late-night indulgence or a much-needed break.

Tailgating with Thomas’ Recipe Contest Launches Search to Find the Best Tailgating Recipe

August 22, 2022 Bimbo Bakeries USA

With fall tailgating season quickly approaching, Thomas’® is gearing up for the food and fun-filled sports season by toasting up a tasty competition: Tailgating with Thomas’. In partnership with JTG Daugherty Racing, the folks at Thomas’ are searching for the most iconic tailgating recipes for the chance to win an epic sports weekend at a professional auto stock car race in 2023 valued at $5,000.

PEOPLE Honors Entenmann’s Minis Sprinkled Iced Brownies in 2022 Food Awards

August 11, 2022 Bimbo Bakeries USA 

Each year, PEOPLE’s Food Awards shines a spotlight on the best and most delicious foods in the grocery store, and after careful consideration, the PEOPLE staffers have named Entenmann’s Minis Sprinkled Iced Brownies the “Best Snack Cakes” of 2022.

Don’t Forget to Enter Entenmann’s “Dads of Glory: A Father Figure Showcase”

June 21, 2022 Bimbo Bakeries USA

Entenmann’s® is calling on fans to enter the “Dads of Glory: A Father Figure Showcase.” Now through July 1, fans can nominate the deserving father figures in their lives by submitting a video clip at www.DadsOfGlory.com for a chance to win exciting prizes including $50,000 and a year’s supply of Entenmann’s® Donuts!