CalFlowers Wins Marketer of the Year Award for the That Flower Feeling Initiative

September 8, 2023 CalFlowers

Each year the Society of American Florists honors the best in floral marketing with the coveted MOTY (Marketer of the Year) award. The award was revealed this morning at SAF’s 29th Annual Innovation Breakfast at SAF Phoenix 2023. We are proud to announce that CalFlowers took home the prestigious honor for the That Flower Feeling initiative. The MOTY Award focuses on the most unique, innovative, and successful marketing efforts that have shaped the floral industry year to year.   

That Flower Feeling Thanks Miley Cyrus for Being the Unofficial Ambassador for Flowers

March 31, 2023 CalFlowers

When Miley Cyrus unintentionally captures your brand purpose in a song, there’s only one thing that can be done: thank her for the selfless act and make her your unofficial ambassador.

That Flower Feeling Wins Prestigious Marketing Award

December 12, 2022 CalFlowers

“That Flower Feeling”, a brand representing the U.S. fresh cut flower and foliage industry, has been awarded a Bronze Award in the ‘Luxury and Premium Brand’ category in the global Epica Awards.

SAVE THE DATE – CalFlowers is excited to give you… ‘That Flower Feeling’!

January 4, 2022 CalFlowers

CalFlowers will share, for your viewing pleasure, our exciting new consumer-direct brand and marketing campaign launch.  Everyone is invited to join!

CalFlowers Prepares Major Consumer-Direct Marketing Campaign

November 2, 2021 CalFlowers

At its Member Appreciation Event in August, CalFlowers provided to attendees its exciting, new marketing initiative.  CalFlowers’ aspirational goal is “More Americans enjoying more flowers more often” and we are excited to launch this high-impact campaign on behalf of the broader floral industry.