Judge Rules “Gruyere” is a Common Food Name and Not a Term Exclusive to Europe

A judicial ruling has determined that “gruyere” is a generic style of cheese that can come from anywhere. The decision reaffirms that all cheesemakers, not just those in France or Switzerland, can continue to create and market cheese under this common name.

U.S. Consumers Benefit as CCFN and Allies Successfully Defend Generic Name “Gruyere” in the United States

The Consortium for Common Food Names (CCFN) and a coalition of other U.S. dairy stakeholders prevailed today in their vigorous opposition to lengthy efforts by French and Swiss gruyere associations to trademark the term “gruyere” in the United States. The U.S. Patent and Trademark Office’s (USPTO) Trademark Trial and Appeal Board rejected that application finding that the term gruyere is a generic style of cheese.

U.S. Patent & Trademark Office Bolsters Protection of Common Food Names

The Consortium for Common Food Names (CCFN), U.S. Dairy Export Council (USDEC), National Milk Producers Federation (NMPF), North American Meat Institute (NAMI), National Association of State Departments of Agriculture (NASDA) and American Farm Bureau Federation (AFBF) commend the U.S. Patent and Trademark Office (USPTO) for a new examination guide published on Friday that will help ensure that generic terms are given adequate consideration and protection.

CCFN Urges Trump Administration to Seek Stronger Commitments on Generic Names

In testimony before the Office of the U.S. Trade Representative (USTR), the Consortium for Common Food Names (CCFN) urged the U.S. Administration to secure “firm and explicit commitments” with trading partners to assure the future use of specific generic food and beverage names targeted by EU monopolization efforts, and to reject the use of GIs as barriers to trade.

CCFN: Major Cheese-Producing Nations Stand Firm Against EU Geographical Indications

“This is an egregious overstep that attempts to shut the door on competition from the many producers of havarti around the world – including within the EU itself,” said Jaime Castaneda, Executive Director of the Consortium for Common Food Names (CCFN).