Dannon Light + Fit

Dannon Light + Fit Unveils a Fierce New Campaign, A Fresh New Look and a New Zero Sugar* Innovation That Doesn’t Compromise on Taste

May 23, 2023 Danone

Fierce women know exactly what they want and how to get it, and when it comes to snacking, they proudly choose snacks that satisfy without sacrifice. Light + Fit is celebrating those women out there with a new “Fierce” brand restage featuring a revitalized look, new product innovation, and an ad campaign that flips traditional notions that women should crave less and invites them to indulge more in snacks that delight their tastebuds. …

Dannon Light + Fit Launches Pilot Returnship Program To Help Women Re-Enter The Workforce

March 9, 2022 Danone North America

With nearly 1 million women having left the workforce since February 2020, Dannon Light + Fit is launching The Comeback, a new return-to-work initiative aimed at helping women reacclimate to their careers after a break – no matter how big or small.1 In partnership with “the returnship experts,” Women Back to Work, the program is focused on closing resume gaps to help professionals get back in the workplace with the introduction of a paid summer program. …