Opening of Dutch Lily Days 2023 Changes its Style

May 4, 2023 Royal Van Zanten

The opening of the Dutch Lily Days, which takes place at 11:30 on June 6 at Royal Van Zanten in Hillegom, is changing its style this year. Royal Van Zanten envisages the promotion of the Dutch lily as a common concern of the sector. For this reason, it is offering a platform for different players in the lily sector during the opening ceremony. In addition, a new lily line will be launched, and Royal FloraHolland will present the new promotional campaign for the Lily product group.

Touchstone Wins First Place in Lily League 2022

After a 3-year break, Lily League is back and has a new number 1. OT-hybrid ‘Touchstone’ is been chosen as most popular lily variety of this moment. Zambesi, also an OT-hybrid and number one of Lily League edition 2018, and Diantha, a double-flowered Oriental, are this year’s number 2 and 3.