Facebook continues to be the undisputed champion of social media sites and one of the most powerful marketing tools out there. It’s a great space to keep your customers informed, develop your brand identity, and broaden your reach. …
One of the most significant moments in life is when loved ones come together to celebrate someone who has passed. Sympathy flowers are a powerful way to show love and support during such a vulnerable time. …
“Stronger together, better than ever” was the theme of this year’s WF&FSA Floral Distribution Conference, and it was certainly evident as so many floral wholesalers and suppliers came together for the first time in over a year. It was exciting to reconnect and celebrate how we are working together through these challenging times. …
Oscar Fernandez, director of sales for Equiflor-Rio Roses in Miami, Florida, has been named SAF’s next president-elect. …
With all the changes in the floral industry this past year, we anticipated that Mother’s Day sales would be high. And we were right. …
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