Fall Creek Farm & Nursery Signs On as Exclusive Sponsor of USHBC’s Blueberry Industry Leadership Program

Fall Creek Farm & Nursery, a blueberry genetics and nursery company, has signed on as the exclusive sponsor of the U.S. Blueberry Council’s (USHBC) Blueberry Leadership Program. The program, launched in March 2022, helps up-and-coming leaders in the blueberry industry grow their leadership skills, connect with and learn from innovative thought leaders, and improve their industry intelligence.

Retailers Experience New Sekoya Blueberries at Event in Spain

April 1, 2022 Sekoya

Retailers, supermarkets and licensees of Sekoya® were able to experience and taste Sekoya Pop™ (‘FCM14-052’) and Sekoya Beauty™ (‘FCM12-097’) blueberry varieties at the company’s Field & Forum, held on March 24, next to other open and other Fall Creek  varieties. During the visit to the research and development facilities of Fall Creek Farm & Nursery in Seville (Andalucía, Spain), these two Sekoya® Low/Zero Chill varieties were seen up close and tested to showcase their attributes for the global market. 

Sekoya to Showcase New Blueberry Varieties at Special Event

March 18, 2022 Sekoya

Global blueberry marketing platform Sekoya® is showcasing the expected increase in availability of its eponymous quality brand across Europe with a dedicated event for retail customers. The Sekoya® Field & Forum, which takes place in Seville, Spain on 24 March, 2022, will showcase new proprietary varieties for the global consumer market and the Sekoya® concept. The forum also comes ahead of Sekoya’s participation in Fruit Logistica 2022 from 5-7 April.