Fleuroselect Presents a Golden Trio for 2021

March 12, 2020 Fleuroselect

Fleuroselect proudly presents the 2021 Gold Medal winners! Each one of these breeding breakthroughs obtained an outstanding score on innovation, beauty and garden performance, convincing our judges and Entries & Evaluation Committee to award the coveted Gold Medal.

Fleuroselect Reports Successful Campaign Against Illegal Re-Propagation

September 11, 2019 Fleuroselect

Pot and bedding plant breeders united in Fleuroselect report on a successful 2019 campaign against illegal propagation of legally protected varieties.

Fleuroselect Family Wowed by Benary Flower Power

July 17, 2019 Fleuroselect

“A family reunion!”, is how the Fleuroselect Annual Member Convention is described by many of the participants. Approx. 100 delegates from 16 countries gathered from 2-4 July in Kassel, Germany, for the Organisation’s Annual General Meeting and to catch up with friends and colleagues from across the world.

Begonia elatior Dreams Garden MacaRouge wins FleuroStar Award

June 17, 2019 Fleuroselect

Fleuroselect is proud to announce that the FleuroStar Award 2019/20 goes to Begonia elatior Dreams Garden MacaRouge from Beekenkamp Plants. Cor Bremmer, Commercial Director, Marc Driessen, Managing Director, Sirekit Mol, Marketing Manager & Head of Product Trade and Ans van der Velde, Manager Breeding accepted the prize from FleuroStar Committee Chairman Heike Gronemann and Fleuroselect President Karol Pawlak.

Six Gorgeous Plants Competing for FleuroStar

May 28, 2019 Fleuroselect

Fleuroselect proudly presents the six entries in this year’s FleuroStar Contest. Each of these novelties is hoping to be hailed as the next ‘Winner with the Wow Factor’, the variety with the highest visual impact at point of sale.