FloraLife Announces New Vibrant and Colorful Brand Identity

June 23, 2023 FloraLife

FloraLife, a division of Smithers-Oasis Company, and worldwide leader in providing solutions throughout the flower journey from farm to vase, has recently rebranded to update its logos, brand colors, messaging, marketing materials and packaging. The new, vibrant and colorful brand identity was developed in response to industry feedback to represent the global brand more accurately and to create consistency in the marketplace. 

Garden Roses: Romantic Elegance

Garden roses have increased in popularity over recent years, especially for events such as weddings, but what exactly is a garden rose? Well, they are essentially roses which have a unique aesthetic, typified by a central mass of clustered petals surrounded by a loose halo of outer petals.

Improved FloraLife Hydrate Hydrangea Specifically Formulated to Hydrate and Condition Hydrangeas

May 19, 2023 FloraLife

FloraLife, a division of Smithers-Oasis Company, and worldwide leader in providing solutions throughout the flower journey from farm to vase, introduces new and improved FloraLife® Hydrate Hydrangea, a product specifically formulated to hydrate and condition post-harvest hydrangea crops. When used, the product helps reduce the unpredictable wilting of hydrangeas, increasing crop quality.

Ranunculus: The Harbinger of Spring

May 8, 2023 FloraLife

With the vernal equinox behind us, spring is officially here, and what better way to celebrate the season than with Ranunculus. With their masses of delicate satin-like petals, which grow in a wide range of colors from soft pastels to bold reds and purples, Ranunculus are sure to delight anyone who receives them.  

FloraLife Redesigns Containers to Reduce Plastic Material

April 5, 2023 FloraLife

FloraLife, a division of Smithers-Oasis Company, and worldwide leader in providing solutions throughout the flower journey from farm