Third Assessment of Effects of Covid-19 For Consumers of Flowers and Plants

August 24, 2021 Flower Council of Holland

Research agency Motivaction has studied the effects of Covid-19 on consumer’s buying intention of flowers and plants for the third time in June 2021 on behalf of the Flower Council of Holland. The research focused on consumers in Germany, France, the Netherlands and the United Kingdom, and the key conclusion is that consumers still think that flowers and plants are important. 

The Flower Council of Holland Wants To Entice Consumers Together With Royal FloraHolland

March 19, 2021 Royal FloraHolland

In addition to campaigns to inspire consumers with regard to flowers and plants such as ‘We Need More Flowers’, ‘Thanks Plants’ and ‘From Grey To Green’, the Flower Council of Holland (‘Bloemenbureau Holland’) also develops shopper activations.

Floriforum Speaker Announced: Dennis van der Lubbe, Flower Council of Holland

October 8, 2019 Union Fleurs

Union Fleurs, the International Flower Trade Association, is pleased to announce Dennis van der Lubbe, Flower Council of Holland, as a confirmed speaker at Floriforum on 5 November 2019.