Celebrity Campaign Promoting Fruits and Vegetables Comes to Maryland, Washington, D.C., and Virginia

The FNV campaign (which stands for “fruits and veggies”), developed by Partnership for a Healthier America (PHA), was created to bring the power of marketing and celebrity endorsements to change the way children and young adults think about fruits and vegetables to inspire healthier eating as part of a broader effort to reduce obesity and the chronic conditions associated with it like diabetes and heart disease.