GIANT Food Stores is introducing a kid-friendly augmented reality (AR) experience in 15 Harrisburg, Pa., area stores this holiday season. Customers can use their smartphones at select stores to play GIANT’S Snowflake Search, a new interactive game designed to engage and entertain children during their visit to the grocery store. …
The supermarket on Monday unveiled Giant Choice Rewards, which is available at all stores, including its six locations in Berks County. The Carlisle, Cumberland County-based company said that it will give customers “a way to increase their savings through personalized offers on products they already buy.” …
Increasingly, independent grocery store owners are folding to the competition in a crowded market of warehouse clubs, drug stores and discount chains. Many owners say it no longer makes financial sense to be in an industry marked by low profit margins and increased competition. Nowhere is that scenario playing out more than in Lancaster County. …
Giant aims to raise at least $2 million throughout the eight-week program, running from Aug. 16 to Oct. 10, from the sale of $5 coupon books valued at over $30. All funds raised will be donated to Johns Hopkins Kimmel Cancer Center and The Children’s Cancer Foundation, Inc. to support ongoing cancer research. …
GIANT Food Stores announced a new, two-level urban flagship GIANT store in downtown Philadelphia overlooking the Schuylkill River, furthering the company’s investments and commitment to the Philadelphia market. Coming on the heels of the company’s launch of GIANT Heirloom Market™, the new plan accelerates GIANT’S aggressive growth plan while investing in innovative customer experiences. …
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