Avocado Shoppers Show Unique Demographic Profile Across U.S.

March 15, 2019 Hass Avocado Board

A new study published by the Hass Avocado Board (HAB) – Avocado Shopper Insights: Regional Demographics and Purchase Trends – shows that avocado-purchasing households are a diverse group. While avocado-purchasing households are found in large numbers across all eight geographic regions, the demographic make-up of these households varies by region, as do their avocado purchasing habits.

Summer Holidays Spark Avocado Sales Boom

January 7, 2019 Hass Avocado Board

“Avocados are being added to traditional summer fare including burgers and salads,” explains Emiliano Escobedo, executive director of the Hass Avocado Board. “We’re also seeing avocados show up in fresh new ways, such as in refreshing ice pops. Shoppers look for unique and delicious healthy options for summer holidays and Hass avocados are a perfect addition.”