Holiday Beef Sales Generate Higher Demand for the Industry at Retail

October 22, 2021 Beef Checkoff

As the Summer Grilling Season ended with the beginning of autumn, retailers and consumers will begin to turn to another important period for beef demand. The holidays, especially the month of December, generate higher demand for the industry at retail. With Americans gathering with family and friends and celebrating over meals, consumers demand premium beef products, such as roasts and steaks. These premium products can help drive increased sales at the retail level, and the holiday season is an important time to promote, feature, and advertise these types of products to capture consumer attention and seasonal demand.

Consumers Celebrate Winter Holidays With Beef

August 23, 2019 ALISON KREBS, Beef Checkoff

While summer grilling season remains in full swing, retailers will soon turn to winter holiday planning when beef will again, take center-stage. Ground Beef, Chuck Center Roasts, Ribeye Steaks and other options will remain in shoppers’ carts through back-to-school and the fall, but beef takes December holidays to a whole other level.