HBA Cut Hortenias in New Hydrangea Catalogue 2023-2024

The Hydrangea Promotion Committee and Royal FloraHolland present the new Hydrangea Catalogue 2023-2024. The catalogue offers an overview of 118 cultivars that will be offered during the 2023-2024 season by the hydrangea growers who supply the FloraHolland auction.

New Cut Hydrangeas Royal Grandeur and Royal Highness in Production

Richard, Jeffrey and Stefan Olyerhoek of the Rith Flowers nursery and director Jaap Stelder of breeder HBA raise their glasses to the new cut hydrangeas Royal Grandeur and Royal Highness. The family business Rith Flowers from Amstelveen is the first nursery to take the two new HBA cut hydrangeas into production. This event was festively celebrated at the HBA Hydrangea Night that took place during the FlowerTrials week.

Hydrangea Night at Hydrangea Breeders Association During Flower Trials 2022

Now that a physical Flower Trials will take place as usual in June 2022, breeder HBA is happy to organize a Hydrangea Night. On Thursday evening June 16, hydrangea growers and relations are welcome to visit the Agriom location at Achterweg 58A in De Kwakel for an informative and enjoyable evening.

Hydrangea Breeders Association Conducts Old Wood Trial to Bring the Cut Hydrangea Season Forward

HBA’s cut hydrangea varieties are perfectly suited for producing flowers on old wood, making it possible to market flowers as early as March/April. This is apparent from the old wood trial that HBA conducted this spring.

HBA Presents Color Poster Cut Hydrangea

Breeder HBA from De Kwakel developed a color poster. The poster shows how the cut hydrangeas from the Royal series change their flower colors spectacularly during the season. The color poster is a tool for growers and buyers to communicate clearly about the different color stages.