Icelandic Provisions Debuts New Creative Inspired by Icelandic Heritage

July 27, 2021 Icelandic Provisions

Icelandic Provisions, the brand bringing a taste of Icelandic culture (and cultures) to the dairy aisle, announced today the debut of its new Icelandic-inspired branding, along with a new creative campaign. Through these creative updates, Icelandic Provisions is investing in a new brand expression that underscores its heritage, while evoking the optimistic, yet persevering Icelandic spirit.

Icelandic Provisions Announces First-Ever Oatmilk Skyr

June 7, 2021 Icelandic Provisions

Icelandic Provisions, the brand bringing a taste of Icelandic culture (and cultures) to the dairy aisle, announced the launch of its innovative Oatmilk Skyr.

Icelandic Provisions Bolsters Executive Team to Support New Phase of Growth

April 10, 2020 Icelandic Provisions

Icelandic Provisions has announced the expansion of its executive team with the recent additions of Dan Hickle, chief marketing officer and Carolyn Donoghue, vice president of sales.

Icelandic Provisions says ‘Halló From Iceland,’ Launching Their First National Advertising Campaign

February 6, 2020 Icelandic Provisions

Icelandic Provisions is pleased to announce the rollout of their first national advertising campaign created, in part, to answer the questions ‘what is Skyr’ and ‘how do you say the word ‘Skyr.’ Developed in tandem with Circus Maximus, an award-winning advertising agency, the campaign was created to help introduce consumers to the nutritious, Nordic alternative to traditional yogurts.

Icelandic Provisions is the Result of an Investment Firm and a Farmer Collective Trusting Each Other

For Jon Flint and his firm Polaris Founders Capital, winning over an Icelandic dairy company came down to appreciating the culture. That’s both the cultures used to make Icelandic skyr, a dairy product similar to yogurt, and the culture of Iceland itself.