Eastern Produce Council Tailgate Event at MetLife Stadium September 19th

September 22, 2023 Eastern Produce Council

Kicking off the EPC’s fall season of events, on September 19th members enjoyed a night at MetLife Stadium sponsored by the Idaho Potato Commission, Oppenheimer, and Zespri.

Big Idaho Potato Truck Completes First International Trip to Canada; Skagway Alaska Declared July 22 Idaho Potato Day 

August 18, 2023 Idaho Potato Commission

This summer the Big Idaho Potato Truck crossed off two items on its bucket list: an international border crossing and a visit to Alaska. 

32nd Annual Idaho Potato Lovers Display Contest Hits New Heights of Creativity

June 23, 2023 Idaho Potato Commission

With a 20 percent jump in entries received for this year’s Idaho® Potato Lovers Display Contest, more retailers than ever lifted up spud sales as they competed for $150,000-plus in cash and prizes.

The Idaho Potato Commission’s Frites Campaign Crowned Grand Champion, Sweeps Awards at Best of NAMA 2023

The Idaho Potato Commission (IPC) was declared the Grand Champion at the National Agri-Marketing Association’s (NAMA) award show held on April 26 in St. Louis, MO for its public relations campaign Frites by Idaho. In February 2022 the French fry-scented perfume created a PR frenzy – selling out within hours and generating international publicity.

Idaho Potatoes Are First Vegetable to Participate in American Diabetes Association Better Choices for Life Program

March 30, 2023 Idaho Potato Commission

The Idaho Potato Commission (IPC) and the American Diabetes Association® (ADA) have announced a multi-year partnership making fresh Idaho® potatoes the first vegetable to participate in the ADA’s esteemed, Better Choices for Life program. The purpose of the partnership is to help educate tens of millions of Americans on ways they can add Idaho potatoes to their meal plan.