Instacart taps Facebook’s Fidji Simo as New CEO Ahead of Planned IPO

Grocery delivery giant Instacart Inc. has appointed Fidji Simo, who oversees Facebook Inc.’s flagship social networking app, as its new chief executive, replacing co-founder Apoorva Mehta as the company prepares for an initial public offering.

Instacart Announces New $1 Million Advertising Initiative to Support Black-owned Brands on the Instacart Marketplace

June 17, 2021 Instacart

Instacart announced a new advertising initiative, committing up to $1 million to amplify Black-owned consumer packaged goods (CPG) brands within the Instacart marketplace.

Organic Garage Significantly Expands Online Reach With North America’s Largest Online Delivery Platform Instacart

June 7, 2021 Organic Garage

Organic Garage is pleased to announce that it has signed an exclusive partnership agreement to utilize Instacart’s delivery platform for the online ordering and delivery of groceries from all Organic Garage retail locations. Under the data sharing agreement, prices on the Instacart platform will reflect Organic Garage’s regularly priced on-shelf and flyer merchandise.

Instacart Releases New “Plant Power” Trends Report Examining The Mainstream Consumer Migration to Plant-Based Products

June 1, 2021 Instacart

According to Instacart sales data, one in three Instacart customers has purchased a plant-based meat or milk product. Further, according to a recent Instacart survey conducted by The Harris Poll, when asked about the grocery and food habits adopted during the COVID-19 pandemic that they’ll keep for the long term, 30% of survey respondents said they plan to continue eating healthier by preparing lighter, plant-based meals.

Instacart Launches “Priority Delivery” & Introduces 30-Minute Grocery Delivery

May 28, 2021 Instacart

Instacart, the leading online grocery platform in North America, today introduced “Priority Delivery,” a new experience that unlocks faster grocery delivery for customers across the U.S. and Canada. As part of this launch, customers in some of the largest cities in the U.S. will now have access to grocery delivery in as fast as 30 minutes.