Zespri takes its Taste the Obsession consumer campaign to a whole new level by offering consumers a chance to win a trip to New Zealand to visit their orchards and meet the passionate growers who are obsessed with growing the best-tasting kiwifruit. …
Zespri Kiwifruit is the fastest growing fruit in the fruit bowl and to continue this positive momentum in the market, Zespri is appointing Darren LaMothe as the new general manager to oversee North American operations. LaMothe has established himself as an integral member of the Zespri leadership team for the past four years developing the supply chain team in North America and Europe with supply chain reset efforts resulting in continuous improvements and standardization. …
With more than 8,000 tons shipped to North America through Week 20, the Chilean Kiwifruit season is underway. Retail promotions will kick off in mid-June and continue through August. …
Retailers have been meeting with Zespri’s account managers to plan promotions and set display programs in anticipation of another successful season. Zespri’s SunGoldTM Kiwifruit arrived in the Port of Los Angeles last week and will be available to eager shoppers by mid-May. Consumers love the refreshing taste of SunGold Kiwi and will be looking for their favorite fruit at retail stores nationwide. …
Trucco, the globally sourced and nationwide distributor of fresh produce, is thrilled to announce the expansion of its distribution center located in Vineland, New Jersey. The company has received approval from city planners to add an additional 67,000 square feet to the building located at 2440 North Mill Road, where Trucco has been operating a sustainable, state-of-the-art facility for packing, storage, and distribution of its products, primarily kiwifruit, citrus, and blueberries , for the past five years. …
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