The Maine Lobster Marketing Collaborative (MLMC) is proud to celebrate the 8th annual National Lobster Day on Sept. 25 and commemorate the legacy of the hardworking men and women behind one of Maine’s oldest and most important industries. …
Lobster lovers, listen up. This summer, the Maine Lobster Marketing Collaborative (MLMC) is partnering with local restaurants and nationwide distributors to debut a new special: the “Celebrate the Maine Lobster Roll.” Available beginning July 15, this roll is part of the MLMC’s “Maine Characters” campaign celebrating the hardworking individuals responsible for carrying on this heritage industry and bringing lobsters to our tables each season. …
There are marketing boards for almost every agricultural product in the U.S. The larger boards you might be familiar with thanks to memorable national campaigns — like the Dairy Board (Got Milk?), the Pork Board (The Other White Meat) and the Egg Board (The Incredible Egg).
After a quick marketing pivot to focus on home cooks and grocery store sales in 2020, the Maine Lobster Marketing Collaborative reported a surge in media impressions and website traffic compared with 2019. …
The Maine Department of Marine Resources (DMR), with support from Governor Janet Mills and partners across the seafood industry, introduce Maine Seafood, a unified brand dedicated to spreading the word about the world’s best tasting seafood. …
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