On Sunday, October 8, Milk (yes, real dairy milk) is offering free rides on the CTA Red Line so all of Chicago (and those visiting!) can cheer on this year’s marathon runners. As part of Milk’s 26.2 Gonna Need Milk campaign, Milk is committed to sponsoring every woman running – and sponsorship means support. …
As part of its push to reach video game fans, milk processor education program MilkPEP created Zany Ziplines, a mini-game available in Epic Games’ massively popular battle royale title Fortnite. …
Ever wonder what really goes on behind the milk fridge at your local grocery? Spoiler: It’s not just store clerks stocking shelves. Several unsuspecting shoppers at an Albertsons supermarket in Boise, Idaho were recently in for a shock when they ventured into the dairy section to buy milk. What happens next may surprise you, and it was all caught on hidden cameras thanks to got milk?. …
It’s 5:45 PM. Elite sports climber Kai Lightner is walking down a bustling Kansas City street when his attention is arrested by something up above. He reaches for his milk, takes a drink, passes it to his mom and begins his ascent to the top of a 30-story building where he comes face to face with a climbing wall. As the 21-year-old climbing phenom scales to the top, masterfully maneuvering his limbs with both speed and power, a message appears beneath him: YOU’RE GONNA NEED MILK FOR THAT. …
With milk consumption resurging as people largely stayed home and went online in unprecedented numbers last year, MilkPEP set out to choose a new type of brand partner to bring a modern and integrated approach to storytelling and marketing. …
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