Prince & Prince Project a $ 4.5B U.S. Consumer Floral Market for Mother’s Day 2019

May 9, 2019 Prince & Prince

The P&P U.S. consumer floral spending projection is $ 4.5 billion dollars at retail, for all fresh floral products, including fresh cut flower arrangements, pre-made and hand-tied bouquets, roses, various single stemmed-flowers & bunches, and corsages, as well as indoor potted flowering and foliage plants & combination planters.

Teleflora Thanks Moms for Their Unconditional Love With New “Love Like a Mother” Campaign

April 30, 2019 Teleflora

Teleflora announced its new Mother’s Day bouquet collection and is paying tribute to the extraordinary connection moms have with their children through the launch of the “Love Like a Mother” campaign.

Sustainability: Mother’s Day Marketing

As we approach Mother’s Day, a key factor you should be marketing to your customers is sustainability. Not all blooms are grown to the same standards, and as sons and daughters purchase flowers for their mom, they will be thinking about where the flowers came from and how they were grown.